Today, During Microsoft’s Annual Meeting of Shareholders, Chief Executive Officer Satya Nadella talked about the plans for the gaming business in the future, and the initial performance of the Xbox One X.
“We’re mobilizing to pursue an expansive opportunity in the 100+ billion gaming market. This means broadening our approach to how we think about gaming end-to-end. About starting with games and how they’re created and distributed, and how they’re played and viewed.”
Nadella continued by mentioning that the company will continue to connect its gaming assets across PC, consoles, and mobile, and they will work to “grow and engage the over 53 million Xbox Live members more deeply and frequently” with new services like Game Pass and Mixer.
Nadella also added that the Xbox One X, which he defined the “most technically advanced and most powerful console ever built” is seeing “incredible response from fans this Holiday season.”
Following the launch of the console on November 7th, the Xbox One X has sparked positive comments from GameStop executives as well, while NPD Analyst Mat Piscatella expects it to surpass his initial prediction of 600,000 copies sold this year.