Many retailers including Amazon, Walmart, Best Buy, Target and Newegg slashed the price of the Xbox One by 50 dollars or more last month, making many erroneously think about an official but stealthy price drop.
Apparently that wasn’t the case, as all those retailers have now brought the price of the console back up to $499.99 including Titanfall bundles. If you wanted an Xbox One on the cheap, hopefully you already got one, because otherwise you may have missed the train.
This confirms what Wedbush Securities Senior Analyst Michael Pachter told us in a recent interview. The discounts were probably the result of the initiative of a few retailers that attempted to kickstart sales by taking a loss on the hardware with the perspective to sell more games and accessories, with others that followed in a price matching operation, and now prices are returning to their initial level.